I recently purchased Alyson Stanfield’s book “I’d rather be in the studio” because I want to sharpen up the business side of my art. Why Alyson and why her book? Some of the artists I follow who seem to really be doing the business, as well as making the art, recommend Alsyon. For me, that personal recommendation is important. One of those artists is Tina Mammoser, The Cycling Artist; reading about the work she puts in to her business, while retaining her passion, is very inspiring.
One of the things Alyson talks about is recognisable style. I stopped reading at that point and grabbed by visual diary for some note taking. Do I have a real style yet? Do I want to have one? If I do have one, do I even know what it is? If I don’t, should I be thinking about marketing yet or not? These are a hundred other questions…
Today I spent some time looking at photos of my paintings and through my visual diaries – a sort of virtual tour of my art history. Looking for a style; my style. Did I find one? I am not sure yet. Maybe. There are certainly some pointers along the way. What would the words be that describe that style? Again, not sure, but the beginnings of some words are there. Words like mark making, expressive, abstract, landscape, orange, transparent.
So then I thought, okay, of all your paintings is there one that you really feel represents what you want to achieve? The answer night me different tomorrow, but for today anyway the answer is this one. 10×10″ acrylic on canvas, long since sold via a local gallery to a Wellington-based New Zealand film director. And no, I don’t think it was Peter Jackson! (although it may have been for all I know) Why this one – the quality of the marks, the landscape is there but not explicit, the sense of light on the land.
Where am I at then? Thinking, thinking, thinking – and keeping notes as I go. It’s a good process.